Tutti e tre i premi vanno a Publicis Milano, che ha ottenuto un Argento con la campagna âLessons for goodâ per Leroy Merlin, e due Bronzi con âThe Signâ per Coca-Cola e âDiesel x Mustafaâ per Diesel. Vivo da longobarda ridendo tra una supercazzola e una crasi, senza dimenticare però il Crystal Ball che ho… continua, Amiamo ricevere i tuoi commenti a ideas@ninjamarketing.it. Our mission. Mexican filmmaker Alejandro González Iñárritu served as jury president. Creative Strategy Grand Prix: Volvo’s The E.V.A. The ad was directly criticised by President Trump and spread far and wide on social media dividing audiences as it went, but the risk has clearly paid off. Radio and Audio Grand Prix: Westworld: The Maze by HBO. Entertainment Lions for Music Grand Prix: Bluesman by Baco Exu do Blues. If you continue browsing, we assume that you consent to our use of cookies. Riceverai Breaking News, Marketing Insight, Podcast, Tips&Tricks e tanto altro. Cannes Lions news in your inbox. La kermesse si terrà dal 17 al 21 giugno È stata presentata oggi lâedizione del 2019 dei Cannes Lions International Festival of Creativity, aprendo ufficialmente alla registrazione dei delegati. Disease Awareness Grand Prix: GSK’s Breath of Life. Tra le creatività per il benessere personale, sono state presentate 1.186 progetti provenienti da 52 paesi , a cui sono stati assegnati: 1 Gran Prix, 5 Oro, 10 Argento e 17 Bronzi. Stampa Email. McCann New York won for its promotion of Xbox’s new controller, which makes gaming accessible for a wider audience. Figlia del Drive In, sono cresciuta a pane, pubblicità e parole. Francesca Marra | 3 July 2019 Vai alla home page . Created by 360i to promote the second season of the HBO series, Westworld: The Maze, this is an interesting example of how entertainment brands can use voice-activated devices to engage with viewers. Il regista messicano Alejandro González Iñárritu è stato il presidente della giuria. Cannes Lions 2019: i migliori spot vincitori appartengono al sociale Sì, c'è un olimpo dorato a cui tutti i team creativi puntano, che seguono e da cui prendono spunti per quei trend che detteranno legge nelle campagne advertising a venire: i Leoni di Cannes, il Festival Internazionale della Creatività in pubblicità. Vuoi leggere questo articolo e le altre notizie e approfondimenti su Ninja? Framed to inspire. Social & Influencer Grand Prix: Wendy’s Keeping Fortnite Fresh. Entertainment Lions for Music Grand Prix: This is America by Childish Gambino. Our website uses cookies to improve your user experience. In PR trionfa la Germania con 'The Tampon Book' di Sholz&Friends per The Female Company World-class. VMLY&R and Polish newspaper Gazeta.pl teamed up to buy Poland’s longest running and most controversial adult mag, turning its final issue into a powerful platform to discuss why we shouldn’t be objectifying women. This means that creative skills are ⦠Che aspetti? Per celebrare l'arte visiva, sono stati inseriti 1.469 progetti provenienti da 65 paesi, con 47 Lions premiati: 1 Grand Prix, 6 Gold, 16 Silver e 24 Bronze Lions. The Lion's Share presentata ai Cannes Lions 2019, è un'iniziativa per la conservazione della fauna selvatica sostenuta dalle Nazioni Unite. Ennesimo riconoscimento della potenza comunicativa di questa campagna, a livello visivo ma anche sociale. Creative Data Grand Prix: Black & Abroad’s Go Back to Africa. GP agli USA in Social&Influencer con 'Keeping Fortnite fresh' di VMLY&R per Wendy's e in Direct con 'Whopper Detour' di FCB per Burger King. Certamente il fatto che ai Cannes Lions 2019 si sia fatta notare una sola sigla non è un buon segnale per la creatività italiana. Non facciamo spam. "Don't ask if your dreams are crazy. Droga5’s series of five harrowing videos for The New York Times highlight the importance of investigative, well-researched reporting. Norwegian clothing brand Carlings and creative agency Virtue Copenhagen took on fast fashion with its adDress the Future – an all-digital clothing collection that can be virtually ‘tried on’. We take a look at all the Grand Prix winners from this yearâs Cannes Lions festival, where Burger King, Nike and the New York Times were the biggest winners By Aimée McLaughlin 22/06/2019 Cannes Lions is over for another year. Subscribe Request a Demo. Read more insights from the advertising industry and our Cannes Lions coverage here. Renault, Marevivo e BMW: i migliori annunci stampa della... Week in Social: dalle novità per Reels... Chi sono i Centennial e come puoi progettare esperienze... Frontiers Health 2020: accelerazione globale della Salute... L’importanza del WOW (Way Of Working) per il Team. Unsurprisingly, Nike’s controversial campaign starring Colin Kaepernick has scooped up at this year’s awards. As a result, the talk on the Croisette was as much about whether you’d caught so-and-so on the Facebook Beach as which party you were going to. View more Cannes Lions stories. LEGGI ANCHE: Cannes Lions 2019: tutti i vincitori e le pubblicità più belle. Vuoi leggere questo articolo, le altre notizie e approfondimenti su Ninja? How we use your data. Consulente per le aziende alimentari e istituzioni. Cliccando "OK" o proseguendo la navigazione, accetti l'uso dei cookie. Free Agenzie Opinioni. That, alongside an increasing focus on health and fitness at the festival – beachfront cycle at 7am anyone? It signalled how gaming will potentially now become a significant new channel for brands to reach audiences, in increasingly imaginative ways. Created by Impact BBDO Dubai, this campaign used the creation of a blank front page for Lebanese newspaper An-Hanar to send a message to the government while elected officials were failing to form a government. Analysis Uncategorized. Irvine Welsh on creativity and cancel culture, Stanley Donwood takes uplifting new artworks to the streets, Logos are losing their taches for Movember, Sunil Gupta on 45 years of making pictures, Immerse yourself in the world of Accidentally Wes Anderson, Creative Collaborators: How Burger King’s award-winning work gets made, Photographer Paul Graham and the Great North Road. The campaign allows fans to enter Westworld from the comfort of their sofa, simply by saying “Alexa, Open Westworld”. Creative Effectiveness Grand Prix: Carrefour’s Black Supermarket. Area 23 received this year’s top prize with its vision for a household device which alerts people with hearing difficulties to potentially dangerous sounds – from a crying baby to a fire alarm or shattering glass. Temi non molto diversi rispetto a quelli dei Cannes Lions precedenti, per sottolineare quanto sia importante usare la creatività come spinta verso il bene, come musa ispiratrice di azioni propositive e di cambiamenti favorevoli di fronte a un mondo che negli ambiti società e ambiente sembra non stia andando proprio nel verso giusto. Tra le tematiche che hanno interessato maggiormente tutti i lavori, da segnalare anche quest'anno quelle di uguaglianza, inclusione e consapevolezza ambientale. Non resta che attendere il 2020, sperando che la creatività tricolore possa essere maggiormente valorizzata al Festival. La raccolta fondi è organizzata richiedendo agli inserzionisti lo 0,5% della spesa dei loro media ogni volta che in una pubblicità compaiono immagini di animali. Creative Strategy e Entertainment per lo Sport sono le novità, mentre sono stati ritirati i Product Design Lions. sign in classic talks lions live all campaigns sectors insights: daily inspiration insights: global creativity report insights: opinion & analysis cannes lions 2019⦠Ninja Magazine è una testata registrata presso il Tribunale di Salerno n. 14/08 - Codice ISSN 2704-6656, ll sito utilizza cookie di profilazione di terze parti per proporti messaggi pubblicitari in linea con le tue preferenze e cookie analytics per ottimizzare il sito. Discover the stories behind the work: how it was briefed, researched, conceived and crafted. Registered office at Floor M, 10 York Road, London, SE1 7ND, Our website uses cookies to improve your user experience. When: June 17-21, 2019 Where: Palais des Festivals, Cannes, France WE Attendees: Melissa Waggener Zorkin, Global CEO and Founder; Kass Sells, Global COO and President of International; Ruth Allchurch, Managing Director of UK; Bianca Eichner, VP and Managing Director of Germany; Kristin Flor Perret, SVP of Global Marketing; Nichole Provatas, Group Head of Digital, ⦠AKQA São Paulo commissioned local graffiti artists to add Nike Air Max sneakers to the feet of characters in their existing artworks around the city, which customers could then visit to buy the IRL trainers using their geolocation. This campaign by VMLY&R rode on the popularity of video game Fortnite, embedding Wendy’s into the game play to spread a message about the evils of frozen beef. In an important step for the furniture industry, Ikea earlier launched a campaign showing how some of its most popular products would be made more accessible with a series of disability-friendly add ons. CR talks to him about his unconventional practice and how it helps local children get an education, Hiro Murai’s dream-like vision has produced unforgettable imagery for artists including Childish Gambino and FKA twigs. FCB/Six Toronto looked to reframe the conversation around race, flipping the expression ‘go back to Africa’ on its head and posting a series of stunning photos of the continent with the hashtag #GoBackToAfrica. Rebranding 2020: il meglio dai nuovi look dei brand, Natale 2020: ecco gli spot più coinvolgenti di questo strano anno, Il colosso dell’eCommerce lancia in Italia âAccelera con Amazonâ. Health and Wellness Grand Prix: Ikea’s ThisAbles. We take a look at all the Grand Prix winners from this year’s Cannes Lions festival, where Burger King, Nike and the New York Times were the biggest winners. Here he reflects on the project nearly 40 years later. Tieniti aggiornato con Ninja. This app lives within WeChatt and was created for GlaxoSmithKline by McCann Shanghai, allowing people to test for the often mistakenly diagnosed chronic obstructive pulmonary disease. Here, we get an insight into its visual branding and what being a responsible chocolate brand means, Modern Love illustrator Brian Rea recounts a childhood filled with stories, shares the struggles of embracing his style and tells CR why words have gained a new importance for him later in his career, Ben Cullen has built up a cult following for his mesmerising illusion cakes, which have appeared everywhere from Slowthai’s recent music video to Jurgen Klopp’s birthday party. Il film d'apertura è stato I morti non muoiono di Jim Jarmusch, mentre Hors normes di Olivier Nakache e ⦠If you continue browsing, we assume that you consent to our use of cookies. Online Courses from Cannes Lions. P&G puts focus on reach: Itâs a more important measure than spend Google Creative Lab, New York, ha vinto il Grand Prix per Google "Creatability", che esplora il modo in cui gli strumenti creativi - disegno, musica e altro - possono essere resi più accessibili utilizzando la tecnologia web e AI. Cannes Lions is over for another year. All rights reserved. cannes lions 2019. sign in. Watch Highlights from Cannes Lions 2019 Hear industry leaders such as Sheryl Sandberg discuss the challenges and opportunities Facebook and the ad industry are facing from privacy and trust, to ⦠Discover The Work, the intelligence platform by Cannes Lions. Xinmei Liu’s images are inspired by old Chinese propaganda posters, The BakeKing’s hyperrealistic cake creations, Oxford Circus’s tube signs are now PlayStation-themed, Teenagers dress for proms that never happened in Alys Tomlinson’s Lost Summer. Can creativity save restaurants from Covid-19? Riceverai Breaking News, Marketing Insight, Podcast, Tips&Tricks e tanto altro. See our favourite 2019 photos. Watch our favourite 2019 moments. Check back often as we update this page throughout the week with the big ⦠But will they sink back into the depths when no longer needed? Qualche giorno fa siamo tornati dai Cannes Lions, il Festival per eccellenza nel nostro settore. Dal 17 al 21 giugno, la città di Cannes ha ospitato il più grande evento mondiale dedicato alla comunicazione e alla pubblicità: il Cannes Lions 2019, Festival internazionale della creatività. Glass – The Lion for Change: The Last Ever Issue. Tieniti aggiornato con Ninja. A whopping 26 Grand Prix awards were handed out across the festival this week – you can read about them all below. La tua privacy è al sicuro. HOME - eventi. Cannes Lions 2019. Lo strumento combina la visualizzazione dei dati creativi e la tecnologia mobile con un impegno per la salute altamente personalizzato e un impatto umano scalabile. Cannes Lions 2019: ADCI annuncia tutti i giurati italiani. The 72nd annual Cannes Film Festival took place from 14 to 25 May 2019. Since its first outing in 1954, the Cannes Lions International Festival of Creativity has been bringing the creative communications industry together every year at its one-of-a-kind event in Cannes to learn, network and celebrate. Industry Craft Grand Prix: Nike Just Do It HQ at the church. Fondatrice e CEO di Cibus Academy, Entra nelle community dei professionisti del marketing e rimani aggiornato sulle novità del settore, Ninja è TOP BLOG in Marketing e Comunicazione da 10 anni.
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